Welcome to DG Apparel – Where Comfort Meets Buffalo Pride!

At DG Apparel, we’re a family-run business that believes in comfort, quality, and pride in our hometown. Our Run Buffalo and Born Buffalo apparel is crafted with care, featuring designs that celebrate the spirit of Buffalo and the runners who fuel it. Whether you’re out on your morning jog or relaxing at home, our gear will keep you feeling great.

Explore our collection of Run Buffalo apparel, as well as a customer-favorite Born Buffalo hooded sweatshirt – perfect for layering after your run. We haven’t forgotten about the littlest Buffalonians, either! Our adorable Born Buffalo onesie is perfect for introducing your child to the love of Buffalo, one cozy step at a time.